
Marty Clay
Creator of the Unlocked From Within™ Method
He works privately with founders, CEOs, and high performers who are running at full capacity while something underneath quietly caps the ceiling. One core session, with a follow-up built in. The pattern that strategy alone couldn't touch.
Host of the Unlocked From Within Podcast. Founder of NFPD Snow Brand. Father, husband, snowboarder.
Track record
Over five years in commercial real estate, transacting over $30 million across his own business and Knight Frank. Founded NFPD Snow Brand in 2017, now generating over $1 million in gross sales and shipping to customers in over 15 countries. Worked privately with more than 350 founders, business owners, and high performers.
Podcast
Notable guests on the show David Meltzer, Dr John Demartini, Evan Carmichael, Mike Michalowicz, Steve Baxter, John Gray, Brian Smith (UGG Founder), Ken Rusk, Nick Hutchison, Emil Juresic, and many more.
Among those Marty has worked with privately
David Meltzer, globally recognized entrepreneur, investor, and speaker; host of The Playbook by Entrepreneur Magazine.
Claude Silver, Chief Heart Officer at Gary Vaynerchuk's VaynerMedia; author.
Emil Juresic, Founder, NGU Real Estate ($3B+ annual sales) & Co-Founder, Level X Fitness & Recovery & One Life Club. Emil didn't come to Marty because something was wrong. He came because people who've built something significant always want to know what else is possible.
It's the same reason professional athletes come to Marty, not because something's broken, but because the method unlocks serious momentum when it matters most. Billy Limov, Australasian Middleweight Champion, used it in the lead-up to winning his title in 2022.
Giselle Kramer, Co-Founder & COO, NGU Real Estate & Co-Founder, Level X Fitness & Recovery. Giselle came with a specific challenge she couldn't solve. "In that session, the clarity came. I realised, this is the framework I need to solve these particular challenges."
Nick Hutchison, Founder & CEO, BookThinkers. The session helped Nick remove a scarcity belief that was capping BookThinkers' growth. Sales doubled afterward, and he brought his whole team through the same session.
As Featured On
As Featured in Your Investment Property Magazine
Marty has also been a guest on other hosts' shows:
Episode 207, The Outback Mind Podcast, hosted by Aaron Schultz
Episode 9, Comfort, Peace & Freedom, hosted by Ken Rusk
Marty spent twenty years building businesses, hitting goals, and pushing through every wall in front of him. By any external measure, he was performing. Internally, the same pattern kept resurfacing in different forms.
At 36, it surfaced somewhere he didn't expect. A mentor handed him a gift. Marty, who had spent his life being the one who gave his time, his help, his energy to everyone around him, froze. He couldn't receive it. He had no idea why.
Six months later, using the method he now teaches, he traced the pattern to its root. It wasn't a strategy problem. It was a piece of his own history his conscious mind had no record of, quietly capping his finances, his confidence, and what he believed was possible for two decades.
The work cleared it. The cycle stopped. That session became the foundation for Unlocked From Within Method.

Before real estate, Marty worked in aviation logistics and spent time working on a private superyacht for a Forbes Top 90 ranked billionaire, across France, Monaco, Italy, Turkey, Montenegro, and Greece. He then lived and worked in one of the snowiest, most remote regions of Northern Japan for a real estate development company in Niseko, Hokkaido. Alongside this, he purchased his first property at 20 years old learn more here and began building his own residential property investment portfolio. It's where the pattern he'd later trace at 36 was already running, long before he had a name for it.
If you're a founder, CEO, or high performer running at full capacity while something underneath is quietly capping the ceiling, Marty personally reviews every application for a private Unlocked From Within™ session.
Apply for a Private Session → Here
